Any company that has been around for 75 years or more is certainly one that has built a loyal customer base. The management of this company has changed over the years, and Ken Goodrich has managed to lead in an effective way. As the owner of Goettl he has pushed his way into the competitive world of heating and cooling to create one of the best companies for HVAC services.
Goodrich has been able to successfully build an organization that is filled with employees that are proficient in their jobs. He has a CEO that is in position to do great work as well. Many people that are in ownership roles may know the repair business, but they may not have the administrative abilities to effectively run the organization. Goodrich has been fortunate enough to gain experience in both repair and administrative areas. Goodrich purchased the Goettl Air Conditioning Repair company in 2012, and he has continued to work on building the success of this organization.
The revenue for this company has more than doubled since the time that Goodrich purchased the company, and all of that is a sign of good leadership and a good selection of workers. The CEO of the company, Dan Burke, has been able to lead effectively and work Goettl on the vision for Goettl. This was the problem that the company had before. There was no vision for this organization. In most instants a business that repairs heaters and air conditioners will be able to keep customers because there are always issues with air conditioners. The problem, however, is that these business cannot expand without a solid plan for the future. This is where Goettl had a need for someone like Ken Goodrich.
The biggest thing that Ken Goodrich had to do was reestablish the reputation of the company with customers. There are tons of companies that provide the same services that are provided by Goettl. A sense of loyalty and quality service has to be provided in ordered for a company to truly compete. Ken Goodrich worked diligently on reestablishing the Goettl reputation. Technicians were sent out to jobs with a smile. They were trained to provide quality and made great first impressions with the customers. The technicians were also taught to be mindful of the customers that were loyal and get the job done as quickly and efficiently as possible.